Things take time. Things take space. Here and now. One thing at a time. A simple way to do things is to Get Things Done.
Projects are kinds of things. Maybe that's why we wish projects to reside at One and only one place. Or that they be created Once and only once.
No more bunch of scripts to create an application, but a Framework. Why not call it an Environment ? It's so complete it may very well sustain mind's life.
From uncommonly common sense sometimes emerges big buzz. Interpretation of tried and true working method gets patented as new ways to worldmaking. Technobabble sometimes sells stuff. Sometimes it is sold like stuff.
An efficient thinking process simplifies itself as to become natural. Good thinking can only be free. Like water, like air. Buying gobbledygook endlessly spins the wheel of crookery's fortune.
